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Reseller Hosting Demystified

Each and every website project that you work on needs to be hosted. As the expert hired to create the website vision and technical implementation of that vision, youre in a unique position to advise your clients on their choice of a web hosting solution. By offering to manage this aspect of their website business as well, youll stand to earn additional monthly revenueand be seen as an even more essential part of the clients website strategy. In preparation for this article, we sought out experts in reseller hosting. Companies like Microsoft, cPanel, MaximumASP, NaviSite, DedicatedNOW, HostGator, and 34SP.com have all offered their perspectives on how to succeed when reselling hosting. The following can act as a guide for those of you who are considering entering the market to resell web hosting services. Well start by introducing you to the technical concepts behind reseller hosting, and then follow up by offering the insights of professionals on how to go about selecting a hosting partner to work with on your reseller business. How Reseller Hosting Works Many large web hosting companies now offer a special account typeusually called a Reseller plan. This account is specifically set up so that the account holder can pay a flat monthly fee for an account, and then host multiple subaccounts under it which the account holder manages and bills for. Heres an example: lets say that you purchase a reseller account for a flat fee of $30 per month. Lets also say that you currently have ten customers whod pay you to host their website. Heres a projection of your earnings each month if you charged: $5 per month: 10 customers x $5 = $50 per month $30 for the reseller account = $20 profit each month $10 per month: 10 customers x $10 = $100 per month $30 for the reseller account = $70 profit each month $25 per month: 10 customers x $25 = $250 per month $30 for the reseller account = $220 profit each month These profit numbers become even more attractive if you have 100 customers instead of just 10 (of course, at that point youd probably need to spend more on the hosting plan, depending on your clients traffic). So lets say that you have decided to resell hosting to your clients. Lets first look at understanding exactly what reseller hosting is from a technical perspective; then well turn to helping you select the best provider. Understanding Reseller Hosting Lets start with a solid definition of reseller hosting from a technical perspective. While in many ways reseller hosting plans are similar to normal shared hosting services, it can be helpful to understand the technical underpinnings of how it allows you to host multiple subaccounts under one master account. The information that follows was provided by Tom Hill, a server engineer with reseller host 34SP.com . The fundamental components of a reseller hosting plan are: Web server and database components The web server is the software that resides upon the server hardware, listening for HTTP and HTTPS connections. The most common web servers are Apache and Microsofts Internet Information Services (IIS). Multiple websites are served by a single IP address, thanks to whats called name-based virtual hosting, which uses the content of the HTTP headers to distinguish between requests to the same IP address for different domains.
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